Cor360

Cor360™ for Mobile Gifting and Couponing

Cor360™ is a suite of state-of-the-art mobile marketing services that includes gifting, offers, and loyalty. Cor360 services are designed to enhance the consumer’s mobile experience by taking their preferences and needs into consideration. As a result, the consumer is given a reason to make transactions because of the added value provided. Cor360 not only provides a direct connection with the customer but also provides ability to target customer behavior by launching and/or extending marketing programs to mobile devices. Also, Cor360 mobile marketing strategies are designed to help providers make the transition from bridge technologies to NFC-enabled mobile marketing services through integration with CorPay or other mobile wallet platforms.

Gifting

Cor360™ mobile gifting offers customers the ability to instantly send a personalized gift to friends and family anywhere in the world. Customers can also convert the plastic gift cards in their regular wallets into digital gift cards in their virtual wallet. The digital cards can be presented for redemption at any POS just like a plastic card. The balance can be checked and topped-up at any time.

• Launch and extend gift card programs in virtual, digital space
• Send, receive, redeem and top-up gift cards
• Send gift cards to email, SMS or Facebook
• Check balances
• Add an existing “plastic” card to the wallet application
• Gift Card Mall
• 1D and 2D Barcode support (transition to NFC enabled)

 

Offers

Offers are one time or on-going or promotional discounts from a retail store that can be redeemed for a percentage or dollar-off value or have the ability to purchase more for less. Offerscapability provides discounts or mobile couponing services to customers on their favorite merchant’s products. The offers can be redeemed from the mobile device itself without the hassle of clipping, printing or remembering coupons.

• Extend discounts, coupons and promotions to mobile customers
• Target customers based on buying preferences
• Target customers based on geographical locations
• Find offers via keyword search
• Save and multi-select offers
• Provide customers immediate access to manage and respond to programs

 

Loyalty

CorFire’s loyalty program rewards customers for registering, checking into stores and purchasing gift cards using the CorPay application.

• Extend reward programs to the mobile device
• Integrate with gifting and offers modules to deliver tangible rewards based on customer behavior
• Create add-on programs specifically for mobile device users based on frequency of use and application interaction for a comprehensive mobile marketing strategy